Chapter 1
-Websites can provide clues to help communicate the important ideas it's portraying. These include images, text, organization, motion, sound, and interaction.
-These elements together can provide a presentation that is clear and successful for the site.
-According to Wroblewski, speaking "web" means you have to think through, with detail, the organization and interactivity of a website. The author of the site also has to take in consideration the way it is presented to the audience. This means that visuals are very important.
-To make the message of the site very clear, then the site's author must think through the main idea that they want to portray and how to express it. He/She needs to know "who is saying what to whom?"
-An effective site needs to be understandable and be able to communicate clearly. Certain questions should be asked to find out if your site has a successful communication. These are:
"What is my website's goal?" "Who is my audience?" "Why are they likely to come to my site?", "How do they communicate?"
-Make sure you know your client and your client's goals. Also, know the need that your site is going to solve for your audience.
-Knowing who your target audience is is also a must. By knowing that, you can figure out the tone, attitude, and personality of the site.
-How your audience communicates with one another can help to decide the language to use on your site. For example, the author of the book writes about using the word pan in a cooking website. The use of the word pan is (in this site) meant as a cooking utensil whereas the word pan on a video production website means to move a camera in a certain way.
-A scenario can help an author of a website to understand the site's audience. By figuring out the information about the visitors' goals, what is the best way to realize the goal, and the best outcome for the audience's visit to the page, we can make the site work effectively.
-Write a mission statement to refer to so that you make sure that the work that you're doing is being done effectively towards your client and your client's audience. A mission statement is an outline that describes the audience and purpose of the site.
-These elements together can provide a presentation that is clear and successful for the site.
-According to Wroblewski, speaking "web" means you have to think through, with detail, the organization and interactivity of a website. The author of the site also has to take in consideration the way it is presented to the audience. This means that visuals are very important.
-To make the message of the site very clear, then the site's author must think through the main idea that they want to portray and how to express it. He/She needs to know "who is saying what to whom?"
-An effective site needs to be understandable and be able to communicate clearly. Certain questions should be asked to find out if your site has a successful communication. These are:
"What is my website's goal?" "Who is my audience?" "Why are they likely to come to my site?", "How do they communicate?"
-Make sure you know your client and your client's goals. Also, know the need that your site is going to solve for your audience.
-Knowing who your target audience is is also a must. By knowing that, you can figure out the tone, attitude, and personality of the site.
-How your audience communicates with one another can help to decide the language to use on your site. For example, the author of the book writes about using the word pan in a cooking website. The use of the word pan is (in this site) meant as a cooking utensil whereas the word pan on a video production website means to move a camera in a certain way.
-A scenario can help an author of a website to understand the site's audience. By figuring out the information about the visitors' goals, what is the best way to realize the goal, and the best outcome for the audience's visit to the page, we can make the site work effectively.
-Write a mission statement to refer to so that you make sure that the work that you're doing is being done effectively towards your client and your client's audience. A mission statement is an outline that describes the audience and purpose of the site.
posted by Jessica @ 9:34 PM
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